Released on: February 27, 2008, 8:12 am

Press Release Author: Frugal Fiction

Industry: Media

Press Release Summary: In a world where, according to Steve Jobs, people don't read
anymore; where twenty-eight of the top thirty non-fiction best sellers were penned
by celebrities and thirty of the top thirty fiction offerings belonged to name brand
authors, the outlook is bleak for independent authors. Or is it?

Press Release Body: "Not if you think outside the cover," says Annie Williams,
creator of Frugal Fiction. "Traditional publishing is, by necessity, a
mass-production industry. The cost of releasing a new book is huge, which relates to
the current prices we see in bookstores. It's time to band together, embrace the
Internet and technology, and build a brand, not for a single voice, but for the
collective voice of Independent Authors."

Frugal Fiction, a recently launched e-book site is doing just that. This free
service transforms an author's work into a 3D fun-to-read, page-turning e-book,
sells them through DRM technology to protect the author, and provides a personal web
page. The caveat? Authors agree to sell their book for just $3.99, of which they
receive a dollar.

Explains Williams, "It's often said writing the book is the easy part; the hard part
is selling it. In order to generate enthusiasm for Independent Authors we must
provide a significant reader benefit; a reason for them to try your work; a reason
for those who have forsaken books due to cost to rediscover the written word. If you
sell at the same price as a name brand, a challenge many self-published authors
face, the reader has no incentive.

"E-books, if you will, are the trial size or coupon that every major consumer
manufacturer offers when they launch a new product. They are the tease that brings a
reader to your website, the enticement to buy your tangible book, the means to build
your brand until traditional publishing calls."



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Web Site: http://www.frugalfiction.com

Contact Details: CONTACT: Annie Williams
frugalfiction@hotmail.com
500 N. Estrella Parkway, Suite B2-200
Goodyear, AZ. 85338
(623) 337-7902
http://www.frugalfiction.com